Explore how Ian Callum shaped modern British car design, from the elegant Aston Martin DB7 to the precise Jaguar XE, balancing heritage with innovation.
Explore how Ian Callum shaped modern British car design, from the elegant Aston Martin DB7 to the precise Jaguar XE, balancing heritage with innovation.
Explore how early British car design relied on imported French and German engines to build the foundations of the UK's legendary automotive industry.
British car design blends hand-sketching, clay modeling, and digital CAD to create emotionally powerful vehicles. Unlike global competitors, British makers keep the tactile process alive - and it shows in every curve.