Explore how the 1973 Oil Crisis reshaped British Leyland's engineering, model ranges, and survival strategies in the face of rising fuel costs.
Explore how the 1973 Oil Crisis reshaped British Leyland's engineering, model ranges, and survival strategies in the face of rising fuel costs.
The TR7 was meant to save British Leyland. Instead, 3,000 uncommunicated design changes turned it into a symbol of corporate chaos - and helped kill one of Britain’s biggest carmakers.
Early British car makers won public trust not with ads, but by driving cars through towns and over rough roads. Demonstrations and road trials proved cars were safe, reliable, and practical-changing public opinion forever.